Cookie Policy

This Cookie Policy explains how SilkRoute (“we”, “us”, or “our”) uses cookies and similar technologies when you visit silkroute.ind.in and related pages.

It should be read together with our Privacy Policy, which describes how we handle personal information collected through the website and business inquiries.

Cookies are small text files stored on your device when you visit a website. They help the site remember preferences, keep sessions secure, and understand how pages are used.

Similar technologies—such as local storage, session storage, or pixels—may be used for comparable purposes. In this policy, we refer to them collectively as “cookies” unless a specific type is named.

SilkRoute uses cookies to support a professional B2B browsing experience for visitors exploring our textiles, collections, sustainability work, and inquiry forms. We use them to:

• Enable core website features and navigation.
• Remember choices that improve your visit (where technically supported).
• Understand aggregate traffic and page performance so we can improve content and usability.
• Support security and reduce abusive or automated traffic.

Depending on how you use the site and the tools we deploy, the following categories may apply:

• Strictly necessary cookies — required for basic operation, security, and form submission flows. These cannot always be disabled without affecting site functionality.
• Functional cookies — remember preferences or settings to provide a smoother experience.
• Analytics cookies — help us measure visits, popular pages, and general usage patterns in aggregated form.
• Marketing cookies — only if we use tools that track campaign performance or remarketing. We aim to keep such use minimal on a business-focused site.

Some cookies may be placed by third-party services that support our website or communications, such as hosting providers, analytics platforms, embedded maps, or social media links opened from our footer.

Those providers process data under their own policies. We encourage you to review their documentation if you follow links to Instagram, Facebook, LinkedIn, or other external platforms.

When you submit a contact, wholesale, or design brief form, technical data associated with your session may be processed to deliver the message, prevent spam, and route inquiries to our team via email.

Information you enter in forms is handled as described in our Privacy Policy and is not stored in cookies beyond what is needed for short-lived session or security purposes.

Session cookies expire when you close your browser. Persistent cookies remain for a defined period—such as days or months—unless you delete them earlier through your browser settings.

Retention periods vary by cookie type and provider. We review our tooling periodically and adjust retention where possible.

Most browsers let you block or delete cookies through settings. You can usually find these options under privacy, security, or site data menus.

If you disable strictly necessary cookies, parts of the website—including inquiry forms—may not work correctly. Blocking analytics cookies may limit our ability to improve the site based on usage trends.

Some browsers offer a “Do Not Track” signal. There is no uniform industry standard for responding to these signals. We currently do not alter our practices solely because a Do Not Track signal is received, but we limit data collection to what is proportionate for operating a business website.

We may update this Cookie Policy when we change website technology, analytics tools, or legal requirements. The “Last updated” date at the top of this page will be revised when changes are published.

If you have questions about our use of cookies or this policy, contact:

SilkRoute — info@silkroute.ind.in | +91 9874883393

23 Kayasthapara 3rd Lane, Kolkata – 700078, India.